While the world’s attention was focused on Apple’s new iPhone launch, Huawei made a quiet yet groundbreaking technological debut with the Mate XT—the world’s first tri-fold smartphone. This innovative design caused quite a stir in the market, with an astonishing 4.3 million pre-orders within just three days, equivalent to over $10 billion in revenue, making this release a true sensation.
By comparison, the initial batch of Apple’s iPhone 16 comprises about 16 million units for the global market. Huawei, with a single device in such a short time, has already secured almost a third of the total units Apple plans to sell worldwide. This demonstrates not only the strength of the Huawei brand but also the enormous consumer interest in the new, innovative smartphone format. The success of the pre-orders shows that the smartphone market is ready for radical innovations. Huawei’s tri-fold screens could set a new standard in the mobile industry, and companies like Apple and Samsung are likely paying close attention to how the market responds to avoid falling behind in the innovation race.
