Applied tokenization models of projects are crucial for critical reflection and experience sharing. Such models inspire entrepreneurs to develop their own ideas, which overall contributes to the growth of the crypto-financial architecture worldwide.
In this issue of the magazine, we briefly introduce the concept of tokenizing an informational multimedia public platform with its own blockchain and the ability for participants to monetize their creative works. Our editorial team at FUTURUM magazine, together with the project initiators, is currently working on the implementation of this project.
Vlad Kostiuk,
Crypto-sphere journalist,
Germany
For the FUTURUM project, the initiators have developed an extended and strategic tokenization concept, covering numerous functions, multimedia capabilities, and blockchain technology integration on this platform.
General Tokenization Concept of FUTURUM
The FUTURUM project is a multifunctional platform that includes an e-magazine, a blog platform with a neural network and personal digital assistants for participants, an international advertising agency, a journalism school, and other innovative initiatives. A key element of the ecosystem is tokenization through the FMT token, which becomes a tool for accessing services and assets within the platform. Tokenization provides FUTURUM with flexibility in asset management and scalability by integrating new digital tools such as NFTs and smart contracts.
What is Being Created Within the Project?
- An interactive multifunctional multimedia self-governing platform FUTURUM:
Interactive e-magazine FUTURUM (futurum.media);
Monetizable blog platform for independent authors with a digital assistant and personalized neural network;
Over 20 relevant subscription-based news feeds;
- International advertising agency with a multimedia advertising production factory and AI tools, including a video studio, recording studio, and animation studio;
- School for journalists in the digital and technological spheres with accredited professional activities;
- International Union of Digital Journalists and Publicists – a non-profit self-regulating organization;
- Multifunctional blockchain platform for the tokenization of real assets and NFTs (ownership rights, copyrights, works, collectibles, and art objects, transfer of rights, and other smart contract conditions), where participants can complete the entire tokenization process automatically without programming knowledge;
- Startup factory in the digital sphere and a business incubator for creative ideas with the option to tokenize or securitize through tokens;
- Participation in educational programs and projects of the public non-profit institution FUTURUM PLATFORM (EC).
Tokenization Model and Use of FMT Tokens
1. Internal Economy of the Platform Through FMT
Issuance of 10 million tokens and their distribution
The price of one FMT is €3.90. The total planned issuance in fiat equivalent amounts to €39 million. The project initiators have outlined the issuance structure and tokenomics in the White Paper and business plan. The project plans to list on an international cryptocurrency exchange.
Airdrop (Free Distribution):
Number of utility tokens: 1 million tokens
Share: 10% of the total issuance
Purpose: To stimulate interest in the FUTURUM platform and create an active user community.
ITO (Initial Token Offering):
Number of tokens: 4 million tokens
Share: 40% of the total issuance
Purpose: Working capital for the internal ecosystem and development.
Reserve for the Secondary Market and Further Development:
Number of tokens: 5 million tokens
Share: 50% of the total issuance
Purpose: Ensuring token liquidity in the secondary market and supporting the long-term growth and development of the FUTURUM platform.
FMT Token (Futurum Multi-Token).The FMT token will become a key asset through which users can pay for subscriptions, advertising services, participation in educational programs, and other services of the platform. FMT will operate on the blockchain and represent a digital asset directly tied to the value of FUTURUM’s services and products.
For example, 1 FMT can be used for an annual subscription to the FUTURUM e-monthly magazine, granting access to exclusive content and materials in multiple languages. FMT will also allow users to access premium services or special digital products.
2. Airdrop and ITO Model The distribution of 1 million utility FMT tokens through the airdrop generates initial interest among users, helping attract them to the platform and build a community. Airdrops encourage participation as users receive their first utility tokens for free and can experience FUTURUM’s offerings without investment, while also spending them on various services and products of the platform.
The next phase is ITO/STO, during which 4 million tokens will be issued. These tokens are intended for use within the FUTURUM ecosystem and to attract investors for the platform’s long-term development.
3. Tokenization of Real Assets and NFTs
The tokenization of real assets on FUTURUM’s proprietary blockchain is a key part of the platform. The platform offers users the opportunity to tokenize their works, publications, ideas, intellectual property, luxury items, and other assets. This process will take place through the creation of NFTs and smart contracts, allowing users to digitize their assets and transfer exclusive or non-exclusive rights, if necessary, through the platform’s blockchain and their own electronic wallet.
Example: Artists or authors can digitize their works as NFTs with validated ownership rights, even without coding knowledge, and sell them on various relevant platforms or within the FUTURUM marketplace, making it easy to manage ownership rights, monetization, royalties, and reach a global audience.
4. Partnership with Users and Startup Integration
The startup factory on FUTURUM’s blockchain platform creates ideal conditions for developing digital businesses. Through startup incubation and project tokenization, users can attract funding for their initiatives while gaining access to FUTURUM’s advertising and media resources and investor community. This will strengthen the relationship between the platform and its participants, providing comprehensive support for projects.
This startup factory also offers technical assistance to platform participants, helping them monetize their involvement and creativity. It enables participants to instantly generate an NFT (non-fungible token) for their work and automatically list it on the FUTURUM marketplace.
Advantages for Ecosystem Participants
Participation in Platform Development: By owning FMT tokens, users can influence the development of the entire ecosystem, its services, and resources, including educational offerings, commercialization, media production, and startups.
Inclusivity and Multilingualism: FUTURUM supports multiple languages and cultures, providing access to materials in English, German, Spanish, and other languages using AI tools. This expands the platform’s potential and creates conditions for global outreach and inclusivity.
Token Liquidity: Users can pay for services and products within the ecosystem, including digitizing their copyrights and works through NFTs and selling their NFTs with non-exclusive rights (e.g., using a book or song for personal purposes) on the special Futurum-Platform marketplace. As the platform grows, FMT will be traded on external exchanges, creating opportunities for secondary market token circulation and attracting additional investment.
Education and Accreditation: FUTURUM offers users the opportunity to participate in specialized multimedia courses with accreditation, creating long-term career prospects and strengthening connections with the digital media and technology industries.
Benefits and Opportunities: Provided by the public non-profit institution Futurum Platform based in Lithuania, including within the framework of the Free University of Digital Technologies project. (https://digitaltechuni.com/).
Social Significance and Sustainable Development
FUTURUM not only fosters the growth of the digital economy and media industry but also plays a crucial role in promoting ESG standards (Environmental, Social, and Governance). The project focuses on inclusivity, supporting environmentally friendly digital technologies, and creating social value through educational programs and mass communication. Through its transparent blockchain architecture, FUTURUM strengthens user trust and ensures the sustainable development of the digital ecosystem.
The tokenization of the FUTURUM project is a comprehensive strategy aimed at attracting a global community in the information and digital sphere, supporting innovative initiatives, and creating a sustainable digital ecosystem. By leveraging FMT tokens, NFTs, smart contracts, and AI tools, the platform provides participants not only access to content and services but also the opportunity to become active partners in shaping the future of digital media and the economy, with the added benefit of directly monetizing their participation and creativity.
Author’s Recommendations for Projects with Mass Airdrops
The main expenses in conducting an airdrop are associated with transaction fees, also known as gas fees. Every time a token is transferred to a new recipient, a separate transaction must be carried out on the blockchain, and this incurs a fee. The cost of such transactions varies depending on the blockchain network chosen, and selecting the right network can significantly impact the overall cost of the campaign.
Example calculation for popular blockchains:
- Ethereum (ERC-20): Ethereum is known for its high transaction fees, especially when the network is congested. On average, one transaction can cost anywhere from $1 to $10, or even more at times. If you plan to distribute tokens to 1 million users, be prepared for significant expenses. Even at a minimal cost of $1 per transaction, the total cost can reach around $1 million, making a mass airdrop on Ethereum quite expensive and impractical.
- Binance Smart Chain (BEP-20): Binance Smart Chain offers significantly lower fees compared to Ethereum. The average transaction cost on BSC ranges from $0.05 to $0.30. Therefore, for an airdrop to 1 million users, expenses could range from $50,000 to $300,000, which, while substantial, is far more affordable than on Ethereum.
- Polygon (Matic): Polygon stands out for its low fees, making it an attractive choice for large-scale airdrops. The fee for a single transaction is only $0.001 to $0.05.Accordingly, for 1 million transactions, the cost could range from $1,000 to $50,000, making Polygon significantly cheaper compared to Ethereum and even BSC.
- Tron (TRC-20): Tron is another network with low fees. The cost of one transaction here is$0.01 to $0.05. Therefore, for 1 million transactions, the total expenses could range from $10,000 to $50,000, making Tron a fairly economical option for mass airdrops.
- Solana (SPL-tokens): Solana is known for its high throughput and ultra-low fees. The cost of one transaction can be as low as $0.00001 to $0.001,making it the cheapest option for mass airdrops. In the case of 1 million recipients, total costs could range from just $10 to $1,000, making Solana nearly the ideal choice for large-scale campaigns.
How to Reduce Airdrop Costs:
- Transaction Aggregation: In some blockchains, it is possible to aggregate multiple transactions into a single one, which helps reduce the number of individual transfers and, consequently, lowers overall transaction fee costs. For example, on Ethereum, this can be done using smart contracts, which can significantly reduce gas fees.
- Using Layer 2 Solutions: Second-layer networks, such as Arbitrum and Optimism for Ethereum, offer much lower fees. This allows airdrops to be conducted at minimal cost, after which users can transfer their tokens to the main blockchain if necessary. Layer 2 solutions function as follows:
Processing Transactions Off Layer 1 (Ethereum): Layer 2 networks allow transactions to take place off the main blockchain, significantly reducing the load on the main network. This decreases the number of records made on the main blockchain, thus reducing gas fees.
Periodic Synchronization with Layer 1: After a multitude of transactions occur on Layer 2, their results are periodically recorded on the main blockchain (Layer 1) to ensure security. This helps maintain the decentralization and reliability of the network.
Examples of Layer 2 Solutions:
Arbitrum
Arbitrum is one of the leading Layer 2 solutions for Ethereum, using rollup technology. It aggregates multiple transactions into a single block and records the result on Ethereum, thereby reducing the load on the main network.
Significant reduction in gas fees compared to transactions on the Ethereum network and high transaction processing speed.
With Arbitrum, you can distribute tokens with minimal commission costs. Users can store tokens on Layer 2 and move them to the main Ethereum network (Layer 1) if necessary.
For more information on Arbitrum: Arbitrum’s official website.
Optimism
Optimism is another popular Layer 2 solution for Ethereum, based on optimistic rollups. It allows transactions to be processed outside the main Ethereum blockchain, with results periodically recorded on Layer 1.
Lower fees compared to Layer 1, and faster transaction confirmation times relative to the main Ethereum network.
Optimism is well-suited for large-scale token distribution, as it helps reduce transaction costs. Users can easily transfer their tokens between Optimism and the main Ethereum network.
For more information on Optimism:: Optimism’s official website
- Specialized Platforms for Airdrops: There are services like Airdropper that automate and optimize the token distribution process, reducing transaction costs. These platforms can group users or conduct airdrops more efficiently, helping to streamline the process and minimize expenses.
Alternative Strategies:
- Merkle Tree Airdrops: This strategy allows users to claim their tokens themselves when needed. By using the Merkle tree structure, you save on transactions, as users pay the fees themselves when claiming their tokens. This reduces the overall transaction costs for the project.
- Limiting the Number of Recipients: It is not always necessary to distribute tokens to everyone. You can target a narrower, more specific audience, which significantly reduces commission costs and increases the airdrop’s effectiveness. You can also adopt a gradual token release model, taking into account the actual number of requests or distributing in stages, such as 100,000 tokens per month over a 10-month period.
Summary Table of Token Issuance Platforms and Gas Fees:
| Blockchain | The average transaction cost ($) | Description | Link |
| Ethereum (Layer 1) | $5 – $50 | High fees due to network congestion and gas costs. | https://ethereum.org/en/ |
| Binance Smart Chain (BEP-20) | $0.05 – $0.30 | Significantly lower fees compared to Ethereum. | https://www.binance.org/en/smartChain |
| Polygon (Matic) | $0.001 – $0.05 | Very low fees, suitable for large-scale airdrops. | https://polygon.technology/ |
| Tron (TRC-20) | $0.01 – $0.05 | Low fees, suitable for large-scale transactions. Particularly effective for small amounts. | https://tron.network/ |
| Solana (SPL-tokens) | $0.00001 – $0.001 | The lowest fees and high throughput. An excellent option for large-scale airdrops. | https://solana.com/ |
| Arbitrum (Layer 2) | $0.10 – $0.50 | Layer 2 solution for Ethereum, using rollups. Reduces transaction costs by 10-100 times. | https://arbitrum.io/ |
| Optimism (Layer 2) | $0.05 – $0.50 | Layer 2 solution with optimistic rollups. Transactions are processed cheaper and faster. | https://www.optimism.io/ |
Thus, for conducting large-scale airdrops, especially when dealing with one million tokens, the best choice would be blockchains with low transaction fees, such as Polygon, Tron, or Solana. These networks allow for a significant reduction in gas fees, making your token distribution as cost-effective and efficient as possible.
While some platforms allow for the free issuance of tokens, it’s important to note that deploying smart contracts or token transactions will still incur costs.
Project Conclusions
The FUTURUM project represents an innovative digital platform aimed at utilizing advanced tokenization and blockchain technologies. Combining the functionalities of a multimedia magazine, a blog platform with AI and neural network integration, an advertising agency, and educational programs, FUTURUM offers unique opportunities for digital transformation.
The project’s initiators have developed a tokenization model through the release of FMT (Futurum Multi-Token), providing platform participants with flexible tools for interacting with various services. Tokens can be used to access content, advertising, educational programs, as well as for the tokenization of real assets and NFTs.
FUTURUM aims to actively attract investors and users through airdrops and ITO (Initial Token Offering), helping to build a global, active community.
The scalability of the project is supported by the development of digital media and innovations, such as smart contracts and the tokenization of real assets. This not only creates financial flexibility but also opens up new possibilities for the monetization of intellectual property and creativity for participants.The engagement of interested participants, combined with new technologies, is critical to the project’s success and gives it strong potential for growth.
